Analysis of Robbers // 1975

Robbers by The 1975 is a narrative music video, which is basically an alternative love story between Matty Healy (the main singer) and an attractive girl, which conforms to Laura Mulvey's theory of the male gaze, as a male watching this video would be interested to watch her especially in a sexual sense, as within the video the woman performs sexual acts with Matty Healy. This conforms to a stereotypical indie music video as it is not a typical love story, for example they find love from deviant actions such as getting a gun, robbing a store and doing drugs and getting high together. Although some may idolise this love story, over all it is not admirable like the love stories which are used in pop music videos, therefore 1975 have emphasised this love story to show the contrast of how alternative the band are from genres such as pop. The narrative of the music video robbers conforms to Aristotle's idea that a every story should have a beginning, middle and end; In this video the beginning is them being in love, the middle is them doing deviant actions robbing a store and getting shot, then the end is them recovering being fine and returning to the beginning where they are in love once again after a challenge on the relationship and being positive with the money they have stolen.

The music video conforms to an indie music video through the use of drugs, guns, sex and the mise on scene of the characters ; for example both Matty Healy and Chelsea Schuchman both have matted, messy hair. Matt Healy is dressed in a floral patterned shirt, openly revealing his tattoos, skinny ripped black jeans, which is a stereotypical look for this genre. The woman also is dressed in a leopard shirt, red jeans and both characters wearing balaclavas, which relate to the lyrics " Her balaclava is starting to chafe. "
"Now if you never shoot, you'll never know " which is also a line of lyrics which relates to the video as at this point, Matt Healy reveals the gun to the woman.
"Said one more line"  At this point you see in the video, the woman doing a line of drugs, which also relates to the lyrics. I like this idea that stems from the use of lyrics to create a story and I shall be using this video and idea as inspiration.
"Now everybody's dead" This is also a further lyric which conveys the story line of the music video, as within this point of the music video Matt Healy has been shot and the story uses a cross cutting edit between Matt Healy being aided by the woman and then a contrast of the woman now underneath him in a sexual sense, this shows flashbacks of their love story to the audience and emphasis of how alternative this video can be seen as.
"Babe, you look so cool" This lyric is used to mime to the woman and in contrast the woman also mimes this to Matt Healy to make him feel more positive, I believe this is a successful idea and within creating my music video, this where my idea will stem from. 

The lighting in the beginning of the video has used red lighting and a pink sky setting which connotes the love between the two characters. There is natural, but yet bright lighting used associated with the scenes of the store, which connote the hope and positivity of the robbery ending successfully. When the lyric "begging you to stay" occurs the lighting is dark which is perhaps because of the absence of the woman and Matty is now alone. There is an unsteady aim to the camera in parts of the music video, scenes such as outside the store which connotes the unsteadiness to the situation as Matty as been shot and shows how everything is a panic. The camera angles and movements are well synchronised into the song and the story line.